There was a time when adbusting consisted of lagered-up students creeping out under cover of darkness with a spray can and a witty thought. Not so in 21st Century Leeds. These design-conscious guerrillas have gone to the trouble of creating a stencil for their graffiti to match Matalan’s typeface. I believe it’s Avant Garde.
Posted by Simon Griffin
I'd like to see someone bust a Matalan poster by changing the logo to M&S...
Posted by: Jason Lonsdale | November 21, 2006 at 01:44 PM
Agreed. Have you also noticed how similar the new Bond poster looks to an M&S/Matalan ad, just with a gun?
http://www.canmag.com/images/front/bond/poster2.jpg
(There is a better version of this, with 4 Bonds, but couldn't find it anywhere)
Have also just been reliably informed that the font is in fact Helvetica Extended. It's causing a bit of a ruckus here amounst the designers. I wish I'd never brought it up...
Posted by: Simon | November 21, 2006 at 02:38 PM
So what are you a copywriter or something? You missed a 'G' out of amongst. You also added a 'U' for some reason. Are you making the world less ordinary by inventing an entirely new language simon?
Posted by: trevor | November 21, 2006 at 04:47 PM
Apologies Trevor. I've a bit of a history for typos. Some real clangers too... 'Puerile' spelt 'purile' was kindly pointed out by Margery Ferguson (from the Latin 'Puer'), but my favourite? has to be a speculative campaign I did for a marketing website. The idea involved a "Kick Fascism out of Football" poster, which I unfortunately mispelt as "Kick Facism out of Football". Think my Dad was the first to point that one out to me. (Both were corrected within 12 hours, I must add)
Must start reading that dictionary...
Posted by: Simon | November 21, 2006 at 05:12 PM
I don't want to start a fight here, but in the "Ferret Breeding" section of your site, (which was very enjoyable, btw) at the start of line four "behaviour" has been spelt "behavouir".
Apologies for being so childish. Like I said, I'm not starting nuffin'...
Posted by: Simon | November 21, 2006 at 05:25 PM
Point taken. However I'm not a copywriter, merely a ferret racing enthusiast. May I point you in the direction of our 'naughty ferret stories' section of our site. I can't vouch for the spelling or the grammar, but I can guarantee you a very interesting read. Are there any ferret fans at LOVE, and what exactly is your business may I ask?
Posted by: trevor | November 23, 2006 at 05:33 PM
Think my Dad was the first to point that one out to me.
Posted by: torrent download | January 06, 2011 at 11:28 AM
That is just a part of being a teenager sometimes.
Posted by: pool houston | February 10, 2011 at 06:39 AM
But to blame this on the public is to miss the point.
Posted by: LV Monogram Minilin | February 22, 2011 at 12:44 AM
That is a total marketing experience!
Posted by: merchant account services | April 12, 2011 at 10:56 AM